We, and our partners, use cookies to deliver our services. By using our website you agree to the use of cookies as described in our Privacy Policy.

Okay
MLC Autumn/Winter Campaign 2018

For MLC's Autumn/Winter 2018 campaign, we invited our audience to step into their vibrant world and escape from the cold outside. We created seasonal assets and content across print, in-centre VM, eDM and social engagement, making the overall campaign experience cohesive across all touch points. Our hero piece was the broadsheet, where we created a compelling narrative for the season through the design, content and art direction.

Project Roles
Art Director, Designer
Company
QIC
Skills
Art Direction, Conceptual, Design
Media
Advertising, Editorial Designs, Posters, Retail Designs, Social Media Content
Project Industries
Advertising, Fashion, Lifestyle, Luxury, Retail
MLC Autumn/Winter Campaign 2018
MLC Autumn/Winter Campaign 2018
MLC Autumn/Winter Campaign 2018
MLC Autumn/Winter Campaign 2018