Raid is so good at killing roaches, it's like an art form. Working with BBDO, they asked Vault49 to create 3 life-size illustrations out of dead cockroaches. We had 3 weeks to execute this project. The first two weeks I worked with an illustrator and BBDO to design the Grim Reaper illustrations and get them approved. Additionally I researched the best way to create the artwork from testing glues (fast drying, will not discolor, and strong as this artwork would potentially travel and be on display), whether the roaches should be frozen or thawed when glued, and how many artists would be needed to create this artwork in the two days we had for shooting. I was responsible for ensuring we stayed on budget and for booking travel and accommodations for the team. I was also one of the artists creating this installation.
- Project Roles
- Artist, Project Manager
- Creative Research, Producing, Project Management, Maintaining Schedules, Managing Budgets
- Advertising, Art, Commercials - Video, Illustrations, Installations
- Project Industries