Spring Studios worked with celebrity make-up artist, Gucci Westman, to launch her consciously crafted make-up line. Inspired by Gucci’s ‘no make-up make-up’ approach to her artistry, we created the brand platform of Beautiful Choices to establish Westman Atelier as the new standard of luxury in beauty. It was essential that we captured the thoughtful and transparent approach to ingredients as well as Gucci’s signature look of dewy, radiant, healthy skin.