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Ferrero / Packaging system

Chinese New Year - Year of the Pig campaign, applied to the packaging of the main products. The Chinese New Year is one of the most important moments in Chinese culture, the time of the year where families gather together to celebrate this important moment. Many rituals and symbols come along with this tradition. Children are the special protagonists of this period. The Pig, as the best children’s friend, traces all the stages of this tradition.

Project Roles
Art Director, Illustrator
Company
Ferrero
Skills
Adobe Illustrator, Food, Packaging Design
Media
Advertising, Packaging
Project Industries
Packaged Goods
Ferrero / Packaging system
Ferrero / Packaging system
Ferrero / Packaging system
Ferrero / Packaging system
Ferrero / Packaging system
Ferrero / Packaging system
Ferrero / Packaging system
Ferrero / Packaging system
Ferrero / Packaging system
Ferrero / Packaging system
Ferrero / Packaging system
Ferrero / Packaging system