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DFS First Class Beauty Campaign

First Class Beauty is an annual promotion in DFS locations around the world showcasing the best buys in beauty, special promotions, in-store exclusives, and activations. I was the lead writer on the project creating concepts for in-store visuals, catalogs, tag lines, and descriptions for the event.

Project Roles
Copywriter
Company
LVMH
Skills
Consulting, Content, Copywriting, Creative Direction
Media
Branded Content, Corporate Slogans, Installations, Interactive Installations, Visual Designs
Project Industries
Advertising, Beauty
DFS First Class Beauty Campaign
DFS First Class Beauty Campaign
DFS First Class Beauty Campaign
DFS First Class Beauty Campaign
DFS First Class Beauty Campaign