We, and our partners, use cookies to deliver our services. By using our website you agree to the use of cookies as described in our Privacy Policy.
Nationwide: Peyton
Nationwide inked star NFL QB (and omnipresent advertising spokesperson) Peyton Manning and asked Ogilvy how best to use him. Our answer? Have him pitch your brand, not your products. That meant having one of the world's most recognizable jingles stuck in the head of one of the world's most recognizable athletes. Even when he's eating a chicken parm.
- Project Roles
- Copywriter, Creative Director
- Company
- Ogilvy
- Skills
- Conceptual, Copywriting, Creative Direction
- Media
- Commercials - Broadcast, Commercials - Video, Advertising
- Project Industries
- Finance
