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  • John Copywriter / Content Strategist / Editor (Brand/Content)
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Avantage Newbury (real estate portfolio)

UrbanMeritage, a real estate investment firm, contacted my client to bundle several of its assets into a consistent, easily presentable portfolio — including a name, core messaging guide, and website. I was part of the strategy team throughout the process, working on each part of these deliverables and writing individual descriptions of each of nine individual leasable properties.

Project Roles
Content Strategist, Copywriter, Editor (Brand/Content), Editor (Copy), Strategist
Company
Co Op
Skills
Brand Strategy, Content Strategy, Copywriting, Strategy
Media
Websites
Project Industries
Lifestyle, Real Estate
Avantage Newbury (real estate portfolio)
Avantage Newbury (real estate portfolio)
Avantage Newbury (real estate portfolio)
Avantage Newbury (real estate portfolio)