Norfolk Southern

Freight keeps industry moving, and it's up to rail operators like Norfolk Southern to keep it moving safely. That's why every year their Operation Awareness & Response crew makes stops all along their tracks to give local first responders hands-on training. We saw the program as an opportunity to celebrate these towns and the hardworking people who live in them. The website we built earned media for the rail company by letting policy makers, reporters, and everyone else know what thousands of Norfolk Southern employees have done and continue to do to keep their communities going strong.