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Lexus DSE: Like a Kid on Christmas

As kids, it’s the little things that can make us go nuts on Christmas. The football jersey with your favorite player. The game system that all your friends have. The Barbie version of your favorite pop idol. Nothing can make us feel this way as adults, because most of the things we want ... we can just go to the store and buy. Except for a Lexus. A Lexus is the only thing that can make you act as excited as you did when you got that thing that you really, really, really, really wanted on Christmas.

Project Roles
Creative Director
Creative Direction
Branded Content, Commercials - Broadcast, Editorial Designs, Social Media Content
Project Industries
Automotive, Luxury
Lexus DSE: Like a Kid on Christmas