We, and our partners, use cookies to deliver our services. By using our website you agree to the use of cookies as described in our Privacy Policy.

Okay
X-Men Makeovers

Carl's Jr. and Hardees partnered with "X-Men: Days of Future Past" to release the Western X-tra Bacon. In an effort to grow our Instagram channel, we invited fans to take a burger selfie and use the hashtag #EatLikeYouMeanIt. We took all submissions and using one of the film's digital designers, we gave each of our hungry mutants an X-Men Makeover. All transformations were also hosted on a microsite gallery.

Project Roles
Copywriter, Creative Director
Company
72andSunny
Skills
Content Strategy, Copywriting, Design, Digital
Media
Branded Content
Project Industries
Advertising