Understanding IBM Systems can get complicated. To get rid of some of the fear around using systems, we gave our users 100 days of content that simplified what systems can do for you. My copywriter and I ideated and executed 50 videos and 50 animated gifs that each give one piece of insight in 10 seconds so you can become a '10 Second Expert' in IBM Systems.
- Project Roles
- Animator, Art Director, Designer
- Adobe Illustrator, After Effects, Art Direction
- Commercials - Video, Social Media Content, Websites