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Ray-Ban: Never Hide

Ray-Ban commissioned me to make a 30 second to one minute beauty spot to showcase their tagline - "Never Hide". I wanted to use pattern as camouflage to slowly reveal the tagline and logo. The result is a fun, energetic spin on optics and pattern. Additional Design: Michael Greenblatt Music: ADULT. Additional Sound Design: Michael Schwartz

Project Roles
Animator, Art Director, Designer
Company
Ray-Ban
Skills
2D, Adobe Illustrator, After Effects, Design, Motion
Media
2D Animations, Commercials - Broadcast, Social Media Content
Project Industries
Advertising, Entertainment
Ray-Ban: Never Hide