Lit & Luz
The Lit & Luz Festival is a unique annual celebration of literature and art. Events are held over a few days in Chicago during the fall with the same events occurring again in Mexico City in spring. The theme of this years’s festival is “Assembly” and my solution sought to represent this through typography and simple shapes. Interchangeable glyphs of extreme difference represent different people, places and ideas yet the phonetic message is not lost amongst them. The mark and pieces take on a DIY look as the festival is very much a patchwork loosely sewn together by the common threat of literature. Created at Make & Co.
- Project Roles
- Lit & Luz Festival
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop
- Brand Identity, Branded Content, Branding
- Project Industries