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Roti: What's your Food Mood

Proposed branding for Roti Modern Mediterranean‘s ad campaign: “What’s Your Food Mood.” Roti’s three dish options—pita, salad, and rice bowl—were turned into simple mono weight icons. Inspired by emojis, the intent was to familiarize Roti’s offerings, as easy as 1-2-3. Elements include icons, lockup, social/webpage mockups, window decal and an alternate color way. Created at Make & Co.

Project Roles
Designer
Company
Roti Mediterranean
Skills
Adobe Illustrator, Design
Media
Advertising, Branded Content, Icons, Illustrations
Project Industries
Restaurant
Roti: What's your Food Mood
Roti: What's your Food Mood
Roti: What's your Food Mood
Roti: What's your Food Mood
Roti: What's your Food Mood
Roti: What's your Food Mood