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In-A-Snap

First-time millennial home buyers have migrated over to Snapchat. So we did too. Using Snapchat’s “story” feature (ie: organic, not paid media) we inspired young homeowners to accomplish simple home improvement projects, in a snap.

Project Roles
Creative Director
Company
BBDO New York
Skills
Art Direction, Creative Direction, Creative Strategy, Design, Management of Teams 1-10
Media
Advertising, Branded Content, Games - Mobile, Interactive Videos
Project Industries
Advertising
In-A-Snap
In-A-Snap
Collaborators