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SUAVE X FISHER HOUSE

We created Suave's first-ever purpose campaign to announce their partnership with the Fisher House Foundation—a non-profit organization that provides a home away from home for military families receiving medical care at VA hospitals. Meeting these families and bringing their stories to life has been the most rewarding work I've ever done—and I'd gladly do it all again. I created the concept, wrote the scripts, and participated in all aspects of production for the 2-minute, :30, :15, and :15 en Español which appeared on broadcast (for Veterans Day), Hulu, and YouTube—as well as the GIFs that appeared on social. Art Director: Haye Anderson

Project Roles
Copywriter, Editor (Copy), Writer
Company
Suave
Skills
Brand Strategy, Broadcast, Children, Commercial, Conceptual, Content, Copywriting, Documentary, Editing, Language: English, Multi-cultural, Scripting, Social, TV
Media
Advertising, Branded Content, Commercials - Broadcast, Commercials - Video, Documentaries, GIFs, Short Films, Social Media Content, Television
Project Industries
Advertising, Beauty, Non-Profit, Packaged Goods