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Rai Beach Resort Branding & Launch Campaign

Rai was created to stand out and appeal to it's target audience as a new kind of experience. With a unique branding, name and launching campaign, the buzz was expected to be BIG!

Project Roles
Art Director, Creative Director, Designer, Type Designer
JK Advertising
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Brand Strategy, Creative Direction, Design, Human-Centered Design, Type Design
Advertising, Brand Identity, Branded Content, Branding, Visual Designs
Project Industries
Entertainment, Travel/Tourism
Rai Beach Resort Branding & Launch Campaign