Smart Meter Bingo - Live Streamed Mobile Game
The government needed young people to install smart meters so we created a live bingo game that anyone could play but that rewarded smart meter owners with much better prizes.
The result was that people began booking free smart meters installations in order to win bigger.
1. A live-streamed weekly bingo show in which Ainsley conducts energy consuming activities
2. The cost of each activity is shown in pence on a smart meter
3. This number is the next bingo number
4. Anyone can play but to win bigger prizes you need to order a smart meter
- Project Roles
- Copywriter, Writer
- AMV BBDO
- Conceptual, Copywriting
- Branded Content, Games - Mobile, Mobile Apps
- Project Industries