RecordSetter.com (Founder/Chief Creative Officer)
Creator and cofounder of RecordSetter.com, the “Wikipedia of world records.” Bootstrapped a Burning Man hobby and built it into a $2MM global business, appearing on Late Night With Jimmy Fallon, Shark Tank and CNN.
Creative directed 35+ brand partnerships, including influencer campaigns for Fortune 500 companies and consumer activations at E3, VidCon, Pitchfork Music Festival and two Super Bowls.
Executive produced a NBC TV pilot, a 40-episode digital series with DreamWorksTV, and a Hannah Hart-hosted show for Virgin America.
Hired and managed a team of 10+ including business development, account management, social media, brand design and content creation.
Grew video library to 65,000 user-generated submissions from creators in 110 countries, generating 25MM+ monthly video views (250MM+ lifetime). Scaled social community to 450,000+ Facebook Fans.
- Project Roles
- Content Producer, Creative Director, Event Producer, Producer, Recruiter, Writer
- RecordSetter World Records
- Creative Direction, Creative Strategy, Experiential, Humor, Management of Teams 10-20, Digital, TV
- Brand Films, Branded Content, Experimental Films, Websites
- Project Industries
- Entertainment, Media