NYU Langone Health
NYU Langone Health is one New York's preeminent providers of pediatric healthcare, and in July 2018 they launched the state-of-the-art Hassenfeld Children's Hospital in midtown Manhattan.
At Firstborn, I lead the effort to bring the Hassenfeld brand online with a completely reimagined website with video and photography that reflected the hospital’s specialized approach to pediatric healthcare.
- Project Roles
- Art Director, Creative Director, Designer
- Art Direction, Creative Direction, Design