I worked closely with the content team to create a new home for thought leadership pieces, reports, and blog posts. Previously, the blog was hosted on a separate URL and thought leadership pieces were inaccessible once they were removed from the home page. The new design creates a home for all of these pieces housed under the new umbrella, Perspectives. I developed a new visual language for the blog and commissioned a series of animations for both web and social media. All work done while working at Frog as Art Director, Marketing.
- Project Roles
- Art Director
- frog design
- Art Direction, Content, Design, Social Media Strategy
- Social Media Content, Websites
- Project Industries