Oscar Mayer: Say It with Bacon

For Father's Day, we showcased Oscar Mayer's Original Bacon's four Cs (cut, color, cure, and consistency) through video spots, shareable e-cards, and three actual bacon gifts perfect for your loved one.

The gifts went on sale at random times, announced exclusively on Twitter, and sold out within minutes everyday for four weeks.

Project Roles
Copywriter
Company
360i
Skills
Copywriting
Media
Commercials - Video, Social Media Copy, Websites
Project Industries
Packaged Goods
Oscar Mayer: Say It with Bacon
Collaborators
Support