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Silver Cross Lullaride

The first navigation app designed to get your baby to sleep. Instead of providing directions to the shortest route, the app offers you the most uneventful course, with fewer stops, congestion and road work. I had this idea 4 years ago, when my son woke up for the 2314819th time over the same car ride. Silver Cross wanted to launch their car seat, and we were able to combine those and make the project a reality.

Project Roles
Content Producer, Copywriter, Creative Director
Company
Silver Cross
Skills
Conceptual, Copywriting, Mobile, Social
Media
Mobile Apps, Social Media Content
Project Industries
Lifestyle
Silver Cross Lullaride
Collaborators