Hanes

Tags are annoying. So are commercials. These spots ran prior NASCAR races, letting people know that thanks to HANES they wouldn't have to deal with either. Hanes bought up the remaining ad space so viewers were able to watch the race uninterrupted.

Project Roles
Copywriter, Writer
Company
360i
Skills
Brand Strategy, Broadcast, Commercial, Copywriting, Creative Strategy
Media
Commercials - Broadcast, Commercials - Video
Project Industries
Advertising, Fashion, Sports
Hanes
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