Nike Football X
Nike decided to remix football by launching Football X, a collection of footwear and apparel designed for the small-sided game. To capture young players' attention and express the irreverent attitude of small-sided, we communicated like never before by glitching every Nike platform for 48 hours.
With no explanations.
I was the lead Art Director on every aspects of the project
- Project Roles
- Art Director, Designer, Editor (Brand/Content), Motion Designer
- Adobe Illustrator, Adobe Photoshop, After Effects, Art Direction, Design, Motion
- Commercials - Video, Social Media Content, Websites
- Project Industries