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Corporate Identity for PG&E

Design Director and designer for comprehensive corporate identity for Northern California's main energy provider, Pacific Gas & Electric. Program lasted 2+ years and involved the design and implementation of the new identity on everything from 50,000 vehicles to tie tacks - and everything in between.

Project Roles
Art Director, Creative Director, Designer
Company
PG&E Corp.
Skills
Art Direction, Cat Herding, Creative Direction, Creative Strategy, Design, Management of Teams 1-10, Print, Wrangling - Creatives
Media
Brand Identity
Project Industries
Government
Corporate Identity for PG&E
Corporate Identity for PG&E
Corporate Identity for PG&E