Hennessy

For the 20th anniversary of Illmatic, we turned Nas into an underground time traveler, remixing the lyrics to NY State of Mind to narrate his journey through the decades from Queensbridge to Madison Square Garden aboard the NYC subway.

Project Roles
Copywriter
Company
Droga5
Skills
Copywriting, TV
Media
Scripted TV
Project Industries
Wine/Spirits
Hennessy
Collaborators
Support