Mike's Hard Lemonade

Beer. Man love it but maybe it's time to try something different. This campaign encouraged the audience to give a shot to Lemonade for Grown Ups. You can't keep drinking the same old thing all the time. Try Mike's Hard Lemonade for a change of pace. As the Art Director on this project, we came up with some fun spots.

Project Roles
Art Director
Company
Arnold Worldwide
Skills
Art Direction, Broadcast, Commercial, Conceptual
Media
Commercials - Broadcast, Commercials - Video
Project Industries
Beer, Beverage
Mike's Hard Lemonade
Collaborators
Support