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Nest Power Project

Every year, more than 35 million Americans struggle to keep up with their energy bills. To ease the burden, Nest Launched The Power Project in early 2018 to raise awareness and provide help for those who need it most. For the latest round of this initiative, we rolled out multifaceted, integrated campaign to spread the word. Through online videos, a donation-centered website, strategic partnerships and pop-up art installations, the Power Project has been able to raise over $800,000 for the cause to date.

Project Roles
Copywriter
Company
Nest
Skills
Content Strategy, Copywriting, Scripting
Media
Commercials - Video
Project Industries
Non-Profit, Retail, Technology