The smaller the blocks, the better the detail.
Nanoblock is the David to LEGO's Goliath in popularity. But they are 1/8th the size, which makes a huge difference when it comes to detail.
This campaign made the Communication Arts Advertising Annual, won Best of Show at the D Show in Detroit and was runner-up in the USA Today $1,000,000 Print Challenge.
- Project Roles
- Team Detroit
- Conceptual, Content, Copywriting
- Advertising, Brand Films, Branding, Budgets, Posters, Taglines, Viral Films
- Project Industries