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First Run

What's the best thing about piste skiing? When is it at its best? On the first run in the morning Fresh Vinyl is the essence of piste skiing: a blank canvas on which to fully express yourself as a skier. I worked with a small team of creatives in building the concept, the social activations and the assets for both digital and print. I supervised a product photoshoot. And created brand activations inspiring people to ski the first run. client: Head Ski

Project Roles
Art Director, Designer
Factory Design Labs
Adobe InDesign, Adobe Photoshop, Art Direction, Assisting, Design, Digital, Print
Project Industries
First Run
First Run
First Run
First Run