JBL: REQUEST TIMELINE
To launch the JBL Link speaker with Google Assistant, we tapped into JBL’s rich history of smart sound - plus the truth that people have been been requesting music with voice commands for decades. This campaign launched the Link across the globe.
- Project Roles
- Creative Director, Writer
- Harman Kardon
- Copywriting, Creative Direction, Creative Strategy
- Commercials - Broadcast, Social Media Content
- Project Industries