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Uber Feature Icons

I was contacted by the brand illustration team at Uber to help them out with a wide variety of projects over a six month period. During that time one of the largest things we tackled was establishing a style for a set of icons called feature icons. While they had an established illustration style it did not translate well at all down to smaller sizes, there issues with consistency, legibility and even rendering performance on mobile devices. After solving these issues for them in a visual style that lined up well with the rest of the brand visual voice we built out a core set of icons across different themes like food, travel, holidays, music, etc.

Project Roles
Illustrator
Company
Uber
Skills
Adobe Illustrator
Media
Illustrations
Project Industries
Technology
Uber Feature Icons
Uber Feature Icons
Uber Feature Icons