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OVO Energy: Homepage redesign

Ovo’s homepage, like many commercial homepages, was a marketing battleground that no-one wanted to own. The challenge was to represent the various products Ovo has, the products they are moving towards and their ethical prowess - in a coherent brand message. My task as a UX Designer was to form and lead a team to take a pragmatic approach in building a validated homepage structure.

Project Roles
UI Designer, UX/IA Designer
Company
ovo Energy
Skills
Design, Low / High Fidelity Prototyping
Media
Websites
OVO Energy: Homepage redesign
OVO Energy: Homepage redesign
OVO Energy: Homepage redesign
OVO Energy: Homepage redesign