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OCEAN BRAND LAUNCH CAMPAIGN

Ocean Resort & Casino is the newest destination for non-stop fun in Atlantic City. With the challenge of a modern facade and its previous incarnation as Revel, it was important to define the Ocean brand as fun, friendly and welcoming to all. Using the iconic ball atop the property as inspiration, we created a campaign that speaks to the promise of an exciting escape where everyone's invited to join the party. Get ready, it's time to have a ball!

Project Roles
Art Director, Copywriter, Creative Director, Designer
Company
SK+G
Skills
Art Direction, Conceptual, Copywriting, Creative Direction
Media
Advertising, Branded Content, Commercials - Broadcast, Magazines
Project Industries
Advertising, Lifestyle, Travel/Tourism
OCEAN BRAND LAUNCH CAMPAIGN