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Okay
adidas

This campaign is for the launch of the adidas Hardcourt shoe. Developed campaign strategy, messaging and complete campaign rollout. Additional elements include wild postings, activations, stunts and a wide-ranging variety of digital/social content. Shoe releases 9/5/19.

Project Roles
Content Producer, Copywriter, Writer
Company
adidas
Skills
Content, Content Strategy, Copywriting
Media
Apparel, Magazines, Naming, Scripted TV, Social Media Content, Social Media Copy, Taglines
Project Industries
Entertainment, Fashion, Retail, Sports
adidas
adidas
adidas