Elizabethtown College Enrollment Campaign
I worked with Elizabethtown College to come up with a campaign centered around their new Tuition Transparency roll-out. The campaign covered traditional marketing such as billboards, transit, radio, and tv as well as digital marketing via social media, Youtube and Hulu.
- Project Roles
- Art Director, Creative Director, Designer, Strategist, UX/IA Designer
- Adobe Illustrator, Adobe Photoshop, Art Direction, Creative Direction, Creative Strategy, Design, Marketing Strategy, Brand Strategy
- Commercials - Broadcast, Commercials - Radio, Commercials - Video, Interaction Designs, Microsites, Social Media Content, UI Design, UX Designs, Visual Designs, Websites
- Project Industries
- Advertising, Education