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Verizon – #LoMejorDeMi
Verizon needed a "US Hispanic market" campaign. We needed to make sure that it wasn't another example of a brand using old stereotypes to pander to Latinos. So, every day for a month on the Verizon Facebook account, we had people tell their own stories.
- Project Roles
- Copywriter
- Company
- The Community
- Skills
- Copywriting, Editing, Social Media Strategy
- Media
- Brand Films, Case Study Videos, Social Media Content
- Project Industries
- Advertising