The New York Times Snapchat Discover

Our small team curates and produces NYTimes a special edition for viewers 18-24, a reader demographic the Times previously did not have. I’ve helped grow our subscriber base to over a million followers. I’ve developed a visual language that captures the traditional Times style and blends it with contemporary and fun new voice.

Project Roles
Art Director
The New York Times
Art Direction, Design
2D Animations, Social Media Content
Project Industries