😢 After 13 years, Working Not Working will officially close its doors on June 30, 2025.
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- Martin Creative Director / Copywriter / Music Producer
New York Public Library - Insta Novels
We approached the New York Public Library with the idea to bring real stories to Instagram Stories.
Several months later with the help of a number of talented people and great illustrators, we released Insta Novels, full length public domain titles available through the NYPL Instagram account.
The project was covered by hundreds of press outlets, picked up by over 200 news broadcasts around the country and brought nearly 100k new followers to the @NYPL account in the first few weeks of its launch.
- Project Roles
- Copywriter, Creative Director
- Company
- Mother
- Skills
- Conceptual, Content, Low Budget, Social Media Strategy
- Media
- Advertising, Books, Social Media Content
