Blue Apron's 5th Anniversary

Reporting into the creative director, I concepted and executed the editorial campaign for Blue Apron's 5th Anniversary. The campaign was applied across all Blue Apron marketing channels including digital and print. I was responsible for the art direction of the editorial and product photography, as well as managing the team of designers to ensure consistency across all design assets and channels.

Project Roles
Art Director
Company
Blue Apron
Skills
Art Direction, Brand Strategy, Creative Strategy, Management of Teams 1-10
Media
Branded Content
Project Industries
Lifestyle, Startups
Blue Apron's 5th Anniversary
Blue Apron's 5th Anniversary
Blue Apron's 5th Anniversary
Blue Apron's 5th Anniversary
Blue Apron's 5th Anniversary
Blue Apron's 5th Anniversary
Blue Apron's 5th Anniversary
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