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Blueprint Juice: Find Your Balance
For this project, Blueprint's clean and minimal package design was the visual inspiration for this campaign about living a balanced lifestyle with Blueprint. OOH posters for NY and LA neighborhoods, airports, and subway stations all had site-specific copy.
- Project Roles
- Copywriter, Creative Director
- Company
- Kirshenbaum Bond Senecal + Partners
- Skills
- Conceptual, Copywriting
- Media
- Commercials - Broadcast, Installations, Posters, Social Media Content
- Project Industries
- Packaged Goods
