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CLIF: Scout

Scout's a chatbot and running assistance that helps runners discover new routes to run wherever they go. I helped concept, craft the decision tree, and write all of the copy within the bot. It was a crazy challenge creating a text-only experience, but a rewarding and fun one for a writer.

Project Roles
Content Producer, Copywriter, UX/IA Designer, Writer
Clif Bar
Conceptual, Copywriting, Digital Tech
Social Media Content
Project Industries
Advertising, Packaged Goods
CLIF: Scout
CLIF: Scout