Scout's a chatbot and running assistance that helps runners discover new routes to run wherever they go.
I helped concept, craft the decision tree, and write all of the copy within the bot. It was a crazy challenge creating a text-only experience, but a rewarding and fun one for a writer.
- Project Roles
- Content Producer, Copywriter, UX/IA Designer, Writer
- Clif Bar
- Conceptual, Copywriting, Digital Tech
- Social Media Content
- Project Industries
- Advertising, Packaged Goods