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The NBA on TNT

We called upon comedian Sacha Baron Cohen to promote the NBA's upcoming season. In this campaign, Sacha, the star of HBO’s Emmy-award nominated ‘Da Ali G Show,’ interviews NBA elites as only the well uninformed Ali G can only do.

Project Roles
Art Director
Company
Spike DDB
Skills
Art Direction, Comedy, Conceptual, Integrated
Media
Advertising
Project Industries
Advertising, Entertainment, Sports
The NBA on TNT