Airbnb recently launched Airbnb Cereal—a custom typeface that takes us from button to billboard. As the lead (only) writer on the small team that produced the launch of the typeface, I wrote the launch site (airbnb.design/cereal), video, and produced the interview and case study that are featured on airbnb.design.
- Project Roles
- Copywriter, Editor (Brand/Content), Writer
- Brand Strategy, Conceptual, Copywriting, Editing
- Branded Content, Editorial Writings, Social Media Copy