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Amnesty International

OUTDOOR CAMPAIGN This series of posters was for Amnesty International's letter writing program in which ordinary people are asked to write to political leaders around the world asking for change. The topics had personal interest to us. It was fun but intensive, and it went on to win a Gold Lion at Cannes. Surprisingly, one of the judges later told us it had been voted Outdoor Grand Prix, but the Cannes organizer informed them that Public Service is not permitted to take that honor.

Project Roles
Art Director, Copywriter, Creative Director, Designer, Writer
Company
Saatchi & Saatchi Asia
Skills
Art Direction, Copywriting, Creative Direction, Design, Wrangling - Creatives
Media
Posters
Project Industries
Non-Profit
Amnesty International