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Nike Back to School Campaign

A digital campaign that rolled out across EMEA via Nike digital channels, social and the Nike App. I pitched two creative concepts 'Can't Teach This' and 'You The Students'. The former blended the world of school, style and the irreverence of the Nike brand, and the second called upon the future-shapers, tapping into their unstoppable ambition and drive to get to where they want to be.

Project Roles
Copywriter
Company
Nike
Skills
Conceptual, Copywriting
Media
Advertising, Branded Content, E-commerce Platforms, Manifestos, Mobile Apps, Social Media Content, Websites, Taglines
Project Industries
Fashion, Lifestyle, Sports
Nike Back to School Campaign
Nike Back to School Campaign
Nike Back to School Campaign
Nike Back to School Campaign
Nike Back to School Campaign
Nike Back to School Campaign