Fixa Formen Brand Identity

Graphic profile and web platform for Fixa Formen by Amanda Ekberg, a personal training and lifestyle influencer business. We created a profile that is modern and clean with dramatic and feminine influences that matches Amanda’s strong and smart personality. The chosen logo is formed by two mirrored f’s from the name Fixa Formen. Together they almost close into the sign of eternity, symbolising how eternal inner strength and balance comes from health and work out. Amanda’s job is to make her clients feel ”whole”, and to help them close that circle to a healthy and energised life.