Nestle Tollhouse, the nation's leading baking brand, asked us to create some content for their social channels. So we thought, instead of writing our social updates, why don't we bake them? We created the Toll House Social Media Bakery, a real kitchen where we baked our social content using real ingredients. Every post was made from scratch and totally edible. From hand-made fonts to frosting designs to custom cake color shades, each post recipe was unique and painstakingly crafted.