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The Berkeley School

A vibrant identity for a K–8 school in Berkeley. Photography inside the mark takes cues from all 5 senses and the disciplines (math, technology, literature, science, sports, etc.) students may study and experience at the school. Project included: identity, website visual design including a blog, signage and mural design, lunch menu design, stationery, business cards, brochure, 50th-anniversary logo, sub-branding i.e. "Parent Association" logos.

Project Roles
Art Director, Designer
Company
John McNeil Studio
Skills
Adobe Illustrator, Adobe InDesign, Adobe Photoshop
Media
Brand Guidelines, Branded Content, Logos, Websites
Project Industries
Education
The Berkeley School
The Berkeley School
The Berkeley School
The Berkeley School
The Berkeley School
The Berkeley School
The Berkeley School
The Berkeley School
The Berkeley School
The Berkeley School
The Berkeley School
The Berkeley School